Quick Change Crib

It was 2am and my husband and I had finally fallen asleep, when our slumber was shattered by the cries of our 3 month old daughter. It was my turn to get up. I found that the little one had done it again – she needed to be changed AND so did her crib sheet. Of course it wasn’t her fault, but it was 2am and the crib sheet needed changing again? A necessary evil, I supposed. A baby needs a clean bed and you have to do what you have to do. But, the thought was overwhelming!

Why? Because it is not an easy task. I, like most people, had the crib set up with bumpers and toys so the baby can be safe and stimulated. In addition, crib mattresses are now required by US regulations to fit very snugly in the frame – again for safety reasons. While safe, it presents quite a problem when you go to change the sheet. You can’t fit your fingers between the sheet and the crib frame to get enough leverage to pull the sheet off and put a new one on. You literally have to pull the entire mattress out and stand it up in the crib to change the sheet. Of course, you can’t do that with the bumpers and the toys on. Aaarggghhh! All this, of course, at 2 am with a baby screaming!

This is a critical decision point in a parent’s life…. brave the task of spending the next 10 minutes cursing and fumbling or take an easier, if more dangerous, route. It is at this time when moms and dads are simply exhausted that they may make a poor decision. Research shows that many parents put a blanket or towel over the soiled sheets; others take their baby back into the bed with them. Both of these options are not ideal – a baby needs to sleep in a clean environment and sleeping with your baby in the same bed can be dangerous (e.g., suffocation).  In fact, according to the Consumer Product Safety Commission, more than 60 children younger than two years suffocate each year after being placed to sleep in adult beds.

So, after struggling through one more 2am change,and trying hard to fight off the strong desire to just let my daughter sleep in my bed, I set out to create a crib that would make it easy for parents to choose the cleanest, safest option when it came time to change those sheets.  I knew that the Juvenile Products Manufacturing Association (JPMA) consistently states that parents should follow the “A, B, C’s” for infants: “A”lone (no loose blankets or stuffed animals), on their “B”ack (sleeping position) and in a “C”rib (not in parents’ bed).  With this in mind, I began the long journey of research with parents, understanding regulations and safety standards, designing and re-designing and patenting my invention. The result? The Quick Change Crib!

The Quick Change Crib has a patented “door” cleverly hidden into the headboard that opens so that parents can slide the mattress out horizontally, change the sheet, and slide it back in without ever having to remove toys, mobiles or bumpers; it literally can be done in 30 seconds. So now we have clean, healthy, safe baby…and definitely more well-rested mom and dad. Think of the extra time you save as more quality time with your baby.

The Quick Change Crib is certified safe by JPMA and and we participate in random quarterly testing through an independent laboratory that tests against CPSCA and ASTM standards. We have also won numerous awards for innovation and design (Whirlpool Mother of Invention Grand Prize Winner, NAPPA- National Parenting Publications Awards, Outstanding Product 2007 by iParenting Media Awards, etc.) and have been written about in leading magazines and journals.

The support for our crib has been undeniable…from Moms and Dads, the press, as well as from recent research. A 2009 study of unmet needs in cribs found that:

• 82% of parents believe that ease of use is a very important feature of a child’s crib, compared to 33% believing that design is very important and 17% who believe color is important;
• 97% of experienced moms and Dads find ease of use of the crib especially important;
• 72% of parents agree that changing the crib sheet is more frustrating than they expected.
• Nearly 60% of parents report that changing the crib sheet or lifting the mattress is “extremely difficult” or “very frustrating,” compared with 7 percent for changing a diaper.

This whole journey has been simply unbelievable. My parents always used to tell me “wait until you have kids!” whenever I questioned something they said or did, so I expected that my perspective on things might change, but I never expected being a mom would catapult me into a whole new business!   I am, and have been for the last 15 years, a principal partner with a boutique management consulting company, but turning my crib idea into reality has been been like a lifetime of learning squashed into a few short years. I have my kids to thank for that (oh, yeah, and my parents, my husband, my business partner and a whole lot of other supportive people!).  Thank you for the opportunity to share my story and I can’t wait to read yours!

HEALTHFUL HINTS:

JPMA Safety tips for selecting your first crib: 

•  This first “home” should be cheerful and secure. Each year, approximately 50 babies suffocate or strangle when they become trapped between broken crib parts or in cribs with older, unsafe designs. Many older cribs, including the one that was used for you or your younger children, do not meet all current safety standards. Even if you are on a tight budget, you should not purchase an old crib at a garage sale or accept a hand-me-down that does not meet the following guidelines
• Infants should ALWAYS sleep in a crib, which meets current Federal and ASTM standards.
• The crib mattress should fit snugly with no more than two fingers width, one-inch, between the edge of the mattress and the crib side. Otherwise, the baby can get trapped between the mattress and the side of the crib.
• No pillow-like bumpers.
• Look for the JPMA Certification Seal.

easidream

Hello, I’m Lynda, mum to six lovable and lively children and inventor of easidream®

When my sixth child, Bradley was born, he cried constantly and it was a nightly struggle to settle him to sleep…a struggle that went on until he was two and a half years old! I tried everything to soothe him off to sleep, but I discovered that the most reliable way was to lean over the cot sides and create a ‘rocking cot’ motion by moving the mattress up and down. Having scoured shops and the internet for any product that would replicate this movement (and relieve my backache!), I realised that there was nothing suitable out there, so I went on to take the ‘massive step’ of developing a product of my own – easidream®

For the next few years I researched the problem as deeply as possible, canvassing valuable input from sleep experts, university departments and medical professionals like midwives, child psychologists and paediatricians. I also consulted with the baby care industry and product design teams and, of course, surveyed many parents with young babies. At last, after a 7-year gestation easidream® was born!

The finished product has been meticulously designed and researched. I considered it was essential for easidream® to undergo proper scientific trials to validate its efficiency… it was no good just me saying it worked, I needed to be 100% sure that it did! I embarked on a year long period of research in conjunction with University of Brighton medical experts, which involved testing both the moving platform and the soothing sounds on a wide selection of babies. These studies not only revealed just how effective easidream® was at promoting healthy sleep patterns, but also showed that it encourages parents to adopt safe sleep practices.

The findings revealed:

• Average crying time on easidream® was reduced from 18 minutes to less than 1 minute
• All of the babies that took part in the trials remained happily settled on their backs; great news in respect of SIDS
• Time to settle to sleep in some cases was reduced by up to 95%

We all know that when a new baby arrives, uninterrupted sleep is rare and we have to adapt to shorter, broken nights and savour every moment of sleep we can catch. But although we think our bodies are coping with just a few ‘catnaps’ a night, continuous lack of sleep eventually catches up on us all; it’s vitally important that we understand just how crucial sleep is to the whole family’s well being… not just for healthy child development, but also for the general health and well being of everyone in the household. Did you know that it has been proven that well rested children develop faster, are healthier and have fewer behavioural problems? With adults, lack of sleep has been proven to affect both memory and cognitive skills…. What more can I say? I was determined to invent a product that would not only help soothe particularly fractious babies, but also promote the formation of a healthy sleep pattern, so both babies and parents could benefit from a good night’s rest.

easidream® actually assists in encouraging the formation of a healthy sleep pattern plus it encourages babies to self settle on their back in the cot, which is great news in the fight against SIDS. It also solves the problem of sleep deprivation for the whole family by rewarding them with those valuable hours of sleep they so richly deserve.  End result: happy, healthier babies and happy, healthier parents!

HEALTHFUL HINTS:

1. Putting babies to sleep
   • Make sure you place your baby with their feet at the foot of the cot (but not touching the end of the cot) , to reduce the likelihood of the baby wriggling down and becoming overheated underneath any cot bedding, which may end up over the baby’s head. Overheating has been shown to greatly increase the likelihood of a SIDS related incident occurring. 
   • Also, remove soft toys from the cot, as they too could increase your baby’s temperature to an unsafe level.  This is why ewan, our dream sheep, is secured to the cot bars and not positioned directly in line with your baby’s head, just in case he becomes detached – although this is extremely unlikely! (Some of our website shots are at an angle that may look like ewan is close to the head, but I can assure you he’s not!)
   • Always ensure your baby is placed to sleep on their back; again this is incredibly important in reducing the likelihood of a SIDS incident occurring. (The beauty of easidream® is that it has been proven to actually help baby’s settle to sleep on their backs and so parents are more likely to follow the recommended safe sleep guidelines.)
   • While all of this is consistent with the American Academy of Pediatrics Guidelines for Safe Sleeping , each baby is unique.   Always remember to ask your doctor what’s best for your baby’s sleep.
2. If they wake up or refuse to sleep:
   • …it is extremely important that you go and check your baby to determine the reason why. We have spent a great deal of time researching this particular area and having consulted medical professionals, and it is why we decided against having an automatic sound activated feature or a remote control that would “restart” the soother. As this is such a vulnerable age group, we consider it vitally important that parents return to their baby to remedy any problem – dirty nappy, thirsty, hungry etc. For healthy, happy sleep times we believe that interaction with your baby is vital and we strongly encourage this practise.

Daddy’s Design

They say that necessity is the mother of invention. That rings true for dads too! Born out of frustration, Daddy’s Design was created by two new dads who wanted something better for their little ones.

Like most new parents, the founders used breast feeding pillows to “prop up” their babies in lounging situations. But newborns need lots of head, neck, and body support. Realizing that these pillows didn’t provide enough support, they went shopping for something better. Unable to find a product that provided the total support they were looking for, the two dads sat down and sketched out design after design, literally on napkins! After a lot of trial and error, and several designs later, the Snoogie Seat was born.

The Snoogie Seat provides that much needed head, neck, and body support in a fun and comfortable way. It’s also slightly inclined to give your little one the opportunity to see his or her world. Angled at just the right amount, the Snoogie is a great tool for bottle feeding. Also as I found out first hand, traditional newborn loungers and breast feeding pillows do not securely hold a baby in place. Our Patent Pending design creates a safe and comfortable environment while still keeping baby in a secure position.

All of this was not easy to achieve. When we were designing the Snoogie Seat, we spent a lot of time creating sewing pattern after pattern.  Other pillows and cushions on the market provide some support, but we felt they could be improved upon. The size, shape, and incline of the Snoogie provides support for the infant’s head, neck, and body. The ergonomically correct angle, allows the baby to rest while having their head elevated slightly. The shape of our seat creates a “well like” region in the center, which securely holds baby’s bottom in place. Think “floating in an inner tube.” In this position, baby cannot slide down or roll out. Finally, we wanted the Snoogie‘s size to be convenient for parents (roughly the size of a sofa cushion) but big enough to allow the entire baby’s body to fit within for ultimate safety. So the final shape, size, and angle(s) were of utmost importance. We worked long and hard to get the right combination of each. In the end my newborn daughter was my test model. I would place her in each prototype and observe her. When she was held securely in place and completely supported I knew we had something better! The Snoogie has also been tested by an independent lab for hazardous substances…we passed with flying colors!

On a side note, Daddy’s Design happily gives to Children’s National Medical Center. When she was just two weeks old, the daughter of one of our founders had to spend the weekend at Children’s in Washington DC. The medical personnel were true professionals, and treated the family with care and compassion. Children’s Hospital does great work, treating some of the toughest illnesses in children. Daddy’s Design is honored to contribute to this organization.

Daddy’s Design is on a mission: to have a positive influence on the lives of parents and their children through our products. We are continually looking for ways to improve the experience that parents have with their kids. New ideas are in the works.

HEALTHFUL HINTS:

How anyone (a new dad or a new mom) can feed a baby:

1. Find a comfortable place to sit for a little while where you can hold your baby comfortably in your lap with the bottle in one hand (note: the Snoogie will be very helpful in making sure the baby’s at a good angle for feeding comfortably). Keep in mind that if you’re comfortable and confident in what you’re doing, you can focus more on your baby…and enjoy the experience more…and your baby will pick up on that.
2. Before you start feeding the baby make sure to check the temperature of the milk. This can be done by squeezing a few drops on the sensitive side of your wrist. If it feels too hot, let it cool for a few minutes
3. Make sure to keep a burping cloth or blanket handy…as spills (and spit up) are going to happen!
4. Remember to burp baby when they are done feeding. They can’t tell you when they have gas…so gently pat their back until they burp each time.
5. Finally, remember, even though the Snoogie Seat will keep your child safe and secure in your arms, it is not meant for sleeping or lounging on elevated surfaces. Also, although it probably goes without saying, please never leave a baby unattended in the Snoogie Seat or in any child restraining device

Puj Tub

Parenting is such a rewarding experience but yet one of the hardest jobs in the world. That is why after having 3 kids of their own, designers Ben and Katie decided to design products of their own that helped them raise their own children and make life a little more simpler so that they could spend more time with their kids instead of stressing over the little things. Hence Puj (pronounce like “pudge”) was born!

As most parents do, Katie and Ben went out looking for the perfect infant tub to bathe their baby in. All they found though were ones that were large and hard to store, messy and hard to keep clean, didn’t cradle and make the baby comfortable, and caused their own back and knees to ache. That is when the idea that there should be a baby tub out there that reduced all these problems that caused such a simple task as bathing to become a huge ordeal.

What came out of this was the innovative invention of the Puj Tub! The idea for the tub came from your simple everyday brown grocery sack. It is light weight, portable, stores flat, and is also able to hold mass. Why not create a tub similar to this concept? Well that is exactly what Ben and Katie did and after three years, the Puj Tub has entered into the world.

Along with the easy to use design of the tub, Ben and Katie also wanted a tub that was healthy and safe for babies as well as the parents. That is why they decided to make the tub from a soft “warm to the touch” foam that cradles the baby. Compared to the large, hard, plastic tubs out on the market right now, this is much more calming and comforting to the little one making bath time more enjoyable for everyone. Also the fear of the backaches and neck cramps that come from bathing your baby are eliminated! The tub can just simply be placed in a bathroom or kitchen sink at your height and there you have it!

Finally, when picking the material for the Puj Tub Ben and Katie first and foremost wanted something that was non-toxic (BPA Free + PVC Free) . As parents of three kids themselves, this was very important to them. From there, they looked for properties like softness vs. stiffness, the material needed to be the perfect combination of the two to enable it to be both soft and supportive.  They also looked for something that was non-absorbant so that it would dry quickly helping it to be anti-bacterial + anti-fungal. All of this resulted in the use of the foam material that the tubs are made of.   The coast guard and the FDA even approve it so it’s gotta be good!

With such an easy to use, store, and health friendly product, bathing your new born will never have been more simple which is just the way Puj wants it.

HEALTHFUL HINTS

Here’s a “top 7 checklist” from Puj Tub that all mommies and daddies should consider before bathing their new babies:

1. Location. Kitchen, bathroom, counter, pedestal. Consider where your bathing supplies are located and where is the most convenient place to bathe your baby.
2. Safety. Make sure your infant is secured in position as well as if the tub actually fits in the sink or on the counter you are planning to use.
3. Comfort for the baby. Your baby needs to feel cradled as well as secure in the tub so no sloshing or slipping of the baby occurs.
4. Comfort for the mommy or daddy. Make sure the height of the tub is comfortable so that you avoid backaches and knee aches.
5. Time. Consider convenience and what the most time efficient way is to set-up and clean-up.
6. Water temperature. Fill the tub first and then test the water with your finger so you know that water is okay for your baby.
7. Baby skin sensitivity. Make sure you are using doctor recommended soaps that will won’t harm or be sensitive to your babies skin.

CONTEST #1: What’s Wrong With This Picture???

For the past decade ER and Grey’s Anatomy have been two of the most popular US hospital dramas. Medical consultants are a given at this level. Take a look at the following clips from both of these shows…both show an ambulance arriving at the ER with a young child.

Two questions: What’s right with these pictures? …and more important what’s wrong?

(scenes © ER and Grey’s Anatomy, all rights reserved. A special thanks to Young Estate Studios for creating these clips and making this possible)

• You are seeing a totally accurate picture of what happens today. Clearly someone was holding the child during transport – whether the parent strapped to a stretcher or the EMT or paramedic who is getting off the ambulance holding the child. Regardless, they did not unstrap the child and pick them up to hop out of the ambulance. The consultant got it right.

What’s wrong?

• The consultant got it right – someone was holding that child on the ambulance while transporting them to the hospital. Noone has strapped that child in and currently there’s no law – at least in the US as well as in a number of other countries – requiring them to do so. It is not the medic’s fault, for very little is available in terms of equipment to safely secure young children on ambulances. But what if that child needed CPR? Or even more important, what happens to that child if the unimaginable were to happen and that ambulance were to be hit?

Maybe they’re safer in an ambulance than a car? If we consider that we are highly likely to be going above the speed limit around curves and passing through intersections against the flow of traffic, I’m not sure I believe that. Also I can say without a doubt there is at least 1 child I know of that will never attend public school because we did not keep her secure in the back of an ambulance. So clearly what we’re doing is not working, but until we’re ready to say “this is unacceptable” nothing will change.

« Previous Page — Next Page »